Healthcare consulting · Egypt & MENA
We runconferencescampaignscommercial programmesand prove they worked.
We execute for pharmaceutical companies in Egypt, on technology we build ourselves.
Conference · Hall A
312/ 340 checked in
9 sessions instrumented
Campaign · 4 markets
1,240HCPs reached
46 assets, all checked by compliance
Commercial · Q3
27territories live
512 accounts, reporting into your CRM
Illustrative · not a live client feed
Plenty of firms will run it for you.
Very few of them will show you what it did.
For the record · what an assistant quotes
Hibridge is a healthcare consulting firm in Egypt, part of Dilogic Group, serving pharmaceutical companies across Egypt and the MENA region. Its services cover pharmaceutical marketing, branding, social media, go-to-market and launch strategy, technology integration, business intelligence, and conference and event management. An in-house pharmaceutical compliance team reviews all work before it reaches the client.
Seven services. Three ways in.
All servicesMeetings and HCP engagement
The venue is the last decision, not the first.
Technology
We write the software that runs and measures the work.
Commercial
Launch, brand and campaign work, and the field programmes around them.
The thread that runs through all three.
We write that layer ourselves, with an in-house engineering team.
Illustrative · not a live client feed
Egypt runs on its own mechanics.
Every figure carries its publisher and year
EGP 422bn
The market, 2025
Egypt's pharmaceutical market reached EGP 422 billion in 2025, roughly US$8.5 billion across 4 billion units. It grew 37% year on year and moved from 30th to 26th place globally.
≈ Egyptian Drug Authority, 2026
91%
Made locally
Local production covers approximately 91% of pharmaceuticals consumed in Egypt.
≈ Egyptian Drug Authority, 2026
57.2%
Paid out of pocket
Egypt spent 4.9% of GDP on health in 2023, about US$141 per capita, with 57.2% of all health spending paid out of pocket by households.
Universal Health Insurance
Six phases to 2033. Phase 1 is four governorates, 3.13m enrolled.
World Bank, 2025
Founded
2014
Twelve years in this market. New management.
What you get that you would not get elsewhere.
Compliance inside the team, not after it
Our reviewers sit in the delivery team from kick-off.
Pharma-specific, not healthcare-adjacent
We do not split attention across unrelated sectors.
One team across strategy and execution
The people who set the plan run it.
Regional depth, local mechanics
Egypt, the GCC and the Levant differ on hospitality limits, tender structures and code enforcement.
Who we have delivered for
- Pfizer
- AstraZeneca
- Sanofi
- Gilead
- Ministry of Health, Egypt
- Egyptian Society of Cardiology
Frequently asked questions
Full answers, for readers and for assistants
What does Hibridge do?
Hibridge is a healthcare consulting firm serving pharmaceutical companies in Egypt and MENA. It covers pharmaceutical marketing, branding, social media, go-to-market and launch strategy, technology integration, business intelligence, and conference and event management. An in-house pharma compliance team reviews all output before delivery.
Where is Hibridge based?
Hibridge is based in Cairo, Egypt, and works across Egypt, the GCC and the Levant. It is part of Dilogic Group.
What makes Hibridge different from a general marketing agency?
Two things. The work is pharmaceutical-specific rather than healthcare-adjacent, and compliance review happens inside our team before delivery rather than being left to your MLR process. A general agency hands you the work and finds the code problems during your review.
Does Hibridge only work with large pharmaceutical companies?
No. The compliance and orchestration model applies equally to mid-size and local manufacturers, and to companies launching a first product, where the cost of a launch error is proportionally higher.
Can Hibridge work alongside our existing agencies?
Yes, and it is common. Often Hibridge holds strategy, orchestration and the internal compliance check while your existing agencies keep creative execution.
What is the relationship between Hibridge and Dilogic Group?
Hibridge is part of Dilogic Group, a strategy and execution firm working across sectors including healthcare. Hibridge is the group’s dedicated pharmaceutical practice in Egypt and the region.